Sports betting solutions provider Kambi Group has partnered with BetEnt to support the Italy-based operator’s launch in the newly regulated Dutch online gambling market.
The Netherlands will formally open its market tomorrow (1 October), with BetEnt one of just 10 operators to have secured licences to go live in the country.
The multi-year deal with Kambi will see BetEnt’s new BetCity.nl-branded online sportsbook operate with Kambi’s sports betting technology.
Kambi will also support BetEnt with compliance and responsible gambling initiatives such as sports integrity in the Netherlands.
“It is exciting to enter the regulated Dutch market with such a first-class partner who fully supports and has an unrivalled track record in our values of compliance and sports integrity,” BetEnt chief executive Melvin Bostelaar said.
Kambi chief executive Kristian Nylén added: “Kambi is delighted to have been selected as the exclusive online sportsbook provider to BetCity.nl and provide the suppo..