Social games developer Playtika has completed its acquisition of Israeli-based mobile gaming studio Innplay Labs, just two weeks after striking an agreement.
Playtika brokered a deal to purchase Innplay for up to $300.0m (£245.8m/€283.9m) earlier this month. This includes an initial €80.0m, with various clauses meaning the final price will likely be far higher.
Innplay Labs has been operating since 2019 and counts Water Ride, Brix Master and Animal Kingdom among its titles. During its relatively short history, it has secured investment from parties such as Vgames, a venture fund for game entrepreneurs.
Playtika says that the acquisition demonstrates its commitment to the strategic expansion of its mobile gaming portfolio. Last month, Playtika also closed its purchase of the Youda Games portfolio of content from Azerion for an initial €81.3m.
“Since our founding and through our track record of optimising high-growth potential IP, like ‘Animals & Coins’, Playtika has built a reputati..