Australian mobile betting operator BlueBet Holdings posted record revenue and turnover for the first quarter of its 2022 financial year as the number of active customers reached a new high.
Revenue – net win from players who placed losing bets, less the amount paid to customers who placed winning bets and promotional costs – was AUS$14.8m (£8.1m/€9.6m/US$11.2m), up 87.6% year-on-year.
This increase was primarily down to a rise in turnover, with the amount wagered by players in Q1 rising 67.4% to $125.9m.
The majority of wagers placed in the quarter were on thoroughbred racing, with the $59.3m accounting for 47% of all bets. Some $37.3m was spent on greyhound betting and $12.0m on harness racing, with the remaining $17.3m split across other sports.
In terms of how customers were betting, $83.5 was spent on mobile across Apple iPhone and Android devices, while $39.5m was wagered via the BlueBet website and $2.9m via call centres.
BlueBet also saw active customers numbers reach a ne..