ParionsSport, the sports betting arm of La Française des Jeux (FDJ) has entered into a three-year partnership with the French Rugby Federation (FFR).
The partnership will see ParionsSport become the official partner of FFR and its male and female national teams until 2024.
The ParionsSport Online and ParionsSport point of sale branding will appear during the 2022 Six Nations home games in Stade de France and on FFR’s social media channels.
“We are particularly happy to establish a partnership with the French Rugby Federation, and to make it a long-term one,” said Richard Courtois, director of sports betting activity for FDJ.
“The ParionsSport online and ParionsSport point of sale brands share the values of respect and solidarity that the oval has always conveyed.”
ParionsSport Online will also roll out exclusive content and competitions across its social media.
Bernard Laporte, president of the FFR, added that the partnership benefits the men’s and women’s teams as well as Fren..