Genius Sports has extended its partnership with online gambling operator PointsBet to include its full range of official sportsbook data, content and fan engagement solutions.
The deal, which builds on PointsBet and Genius Sports’ existing content and streaming partnership, will cover data, pre-game and in-play content and engagement solutions for major US sports properties such as the National Football League (NFL) and Nascar.
PointsBet was in August selected as one of the NFL’s approved sportsbook operators, with Genius Sports now set to provide PointsBet access to the NFL’s official play-by-play statistics, proprietary Next Gen Stats (NGS) data and official sports betting data feed.
The agreement will also include data, content and engagement solutions for international competitions like football’s English Premier League and football from Argentina, Colombia and Mexico.
Read the full story on iGB North America.
