Sports betting affiliate company Leadstar Media has acquired a vendor minor sports betting licence in the state of Colorado.
The entry marks the sixth state in which Leadstar has been approved to operate, having launched its first products in the US, UnitedGamblers.com and BettingScanner.com, in 2019.
“I’m happy to announce that we’ve been granted a license to operate in Colorado,” said Leadstar’s chief executive, Eskil Kvarnström. “The US is a very exciting market for the online sports betting industry and we can see it becoming one of our most important markets in the future.
“Colorado specifically has a huge sports interest and is home to several big league teams as well as popular college teams. In addition, it’s a state where you don’t need to register at a physical location, but can do it all online which makes it a really good state for our business model.”
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