Scientific Games has reported a 53% year-on-year increase in the total number of bets placed on the Cheltenham Festival UK horse racing event via its OpenSports betting platform.
The four-day event ran from 16-19 March and attracted almost 70 million bets, which the supplier described as a “record volume” with UK licensed operators running OpenSports. This included William Hill; Flutter Entertainment’s Betfair, Paddy Power and Sky Bet; and Entain brands Ladbrokes and Coral.
Punters wagered 34% more than in 2020, while the average stake for singles in all win and each way markets remained level at £7.50
Total account transactions across the four days were up 44%, while Scientific Games also noted that one of its operator partners processed a peak of over 34,000 bets per minute during the Festival.
Scientific Games said the primary reason for these year-on-year increased was due to the fact that all retail betting shops across the UK remain closed due to novel coronavirus (Covid-19) l..